Welcome to

Participation Sport

The mass participation sports events experts

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About Participation Sport

We are the mass participation sports events experts. Creators of events, consultancy to rights holders, brands and charities and event delivery agency. 


We challenge everyday athletes to achieve the extraordinary. Whether it's swimming, cycling, running or multi-sport there is one common element - human power!


Following over 15 years of experience in mass participation sport, the founders of Participation Sport Ltd. are dedicated to delivering only the most creative, innovative and authentic sporting challenges. Motivating you to test the boundaries of your own human power.

Our events will give you the inspiration to try, opportunity to perform and encouragement to achieve the very pinnacle of your sporting careers. Your bucket-list has just got bigger.

Our first event; Marathon Swims was shortlisted as Participation Event of the Year at the prestigious BT Sport Industry Awards and Concept of the Year at the UK Active Awards


Event Portfolio & Services

Marathon Swims

London - 2021 dates tbc


Swimming now has its own marathon.  Redefining the sport of distance swimming.  Marathon Swims is a 10k. 5k and 1k mass participation swimming challenge, a swimming marathon. Hosted in global iconic swimming arenas, e.g. London Aquatics Centre 

London's marathon of swimming

Consultancy Services

Rights Holders




Participation Sport Ltd. provides unrivalled consultancy services for brands, rights holders and charities looking to develop new mass participation sport experiences or improve or enhance their existing events. More info


Ultra London

London - Saturday 31 July 2021

London's ultra-marathon. The urban ultra is coming to the capital. Discover London's hidden footpaths and trails and become an ultra-Londoner.

Limited places - enter here


Spires and Steeples Challenge 2020

Lincoln - 2021 date tbc

Take on an epic challenge - 13 or 26 miles from Lincoln to Sleaford along the Spires and Steeples Trail. 

Stunning off-road walk / run. Enter here


Human-powered challenges



For more information about our events or consultancy services, please drop us a line to info@participationsport.com

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